Radio: Apple Beats 1 radio CSP case study
1) How have our music listening habits changed since 1960? AM-FM Downloadable music Radio shows broadcasting 2) When did Apple Beats 1 Radio launch and what is it? - it was launched in 2015 3) What is the difference between Beats 1 Radio, iTunes and Apple Music? - iTunes is all about media ownership, functioning as both a virtual record store and an efficient digital library for music and other media (movies, TV shows, etc) that you own personally. The software comes pre-installed on all Apple devices, and is available as a free download for non-Apple PCs and mobile devices. iTunes doesn’t require a subscription fee to use. 4) Why was Apple so keen to enter the online music world and compete with Spotify, Deezer and Amazon Music (and others)? - To gain more control of the streaming market: Apple already has a loyal and substantial consumer base through iTunes. Apple Beats 1 is another method of keeping Apple customers away from competitors such as Spotify, Deezer, Amazon Music e