Kim Kardashian

 Language


1) What is the objective when playing the Kim Kardashian: Hollywood game?
- The aim of Kim Kardashian Hollywood is to work your way  up the celebrity scale from Z-List to A-List.  As you play you will interact with a range of real and fictional characters in the United States and around many of the world’s most glamourous and famous locations.  As you progress, there are collectibles and missions that will allow you to develop the status of your customisable character. Your ranking is determined by your position on the Top Stars list in Hollywood. They are sorted into six different lists, Unlisted being the lowest rank to the A-list being the highest rank. You rise up in ranks by gaining fans. The goal of Kim Kardashian: Hollywood is to gain as many fans as possible by doing well on projects, getting attention from Starnews, and dating to get to the A-list.

2) What is an A-list celebrity? Why is it important in Kim Kardashian: Hollywood?
 - They are sorted into six different lists, Unlisted being the lowest rank to the A-list being the highest rank

3) How do you download the Kim Kardashian: Hollywood game?
- you go on the appstore/googleplay and download the game

4) What is the narrative or storyline of Kim Kardashian: Hollywood? Where is it set?
- Special Events are temporary goal arcs that are available only during Weekend Events in the game

5) What characters can you play as? What characters appear in the game?
- the main character

Audience


1) Who is the intended audience for the Kim Kardashian Hollywood game? Why do you think this?
-For young people (mainly girls) who look up to Kim Kardashian and want to be just as famous as her one day

2) What audience pleasures are provided by the game? Use Blumler & Katz's Uses and Gratifications theory.
  1. Diversion, escapism or entertainment – escaping from normal life.
  2. Personal relationships – fulfils their need for companionship. This is particularly true of social media products, online gaming and online communities. It can also apply to audiences developing an affection for certain stars or characters.  
  3. Personal identity - seeing your own lifestyle, interests or ambitions reflected in a media product; reinforcing your own identity.
  4. Surveillance – using media to find out about the world around them.
3) Why is the game so addictive for audiences?
-its a great way for the audience to seek escapism

4) Why does James Liu think Kim Kardashian: Hollywood is so successful?
-It is really well put together and thought out for a mobile game whereas the other games in the industry like to rush games and not think carefully about mechanics or aesthetic

5) What does James Liu suggest is the reason players keep coming back to the game?
-It is really addicting and simplistic

Representations

1) What representations of women can be found in Kim Kardashian: Hollywood?
-Women empowerment, mainly includes female celebrities and the advertising is done from a female protagonist perspective

2) What representations of race, ethnicity or sexuality can be found in the game?
- Kim Kardashian: Hollywood contains quite controversial representations of women, celebrity and race/ethnicity.

3) How does the game both reinforce and subvert stereotypes in the media?
-Subverts stereotypes by giving women power
Reinforces them by suggesting that women need to look "glamourous" or "pretty" and need make up and nice designer clothes to succeed as a celebrity and become famous

4) What does the game suggest regarding modern perceptions of celebrity and how to get famous?
-You must look good fashion wise and speak to famous people and have managers and contractors

5) How might someone criticise the representation of celebrity in Kim Kardashian: Hollywood?
-doesn't represent the real struggle and negatives of what a celebrity experiences making a fake imagery for the audience

Industries

1) How much does Kim Kardashian: Hollywood cost?
- its free

2) How does the game make money?
- there are in-app purchases in the game to get access to vip etc

3) What subscriptions are available to Kim Kardashian: Hollywood?
- in-app purchases

4) How was Kim Kardashian: Hollywood marketed and promoted?
- Kim Kardashian and her family have a big platform on social media and a wide fan-base helping it promote to a lot of people

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